Reuben’s Brews gives back $100,000 to Seattle nonprofits

Seattle brewery’s “Thank You Thursdays” program hosts a new organization each week in its taproom; builds community connections

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SEATTLE, Wash. (June 27, 2018) – Reuben’s Brews has donated $100,000 to local nonprofit organizations through a number of outreach programs, including the brewery’s popular “Thank You Thursday” events. This weekly event supports a variety of local nonprofits at the brewery’s Ballard taproom.

“As a small, family-owned business, it is very important to us that we remain connected with our community and support the good work our neighbors do,” said Grace Robbings, co-founder of the brewery whose commitment to philanthropy started nearly 20 years ago when she became a Peace Corps volunteer. “We are grateful to them for the work they do to care for and serve our community. To be able to get to know them and their missions through the Thank You Thursday program is incredibly inspiring, and we are thankful to be able to support them in this way.”

Each Thursday, the brewery hosts a different nonprofit organization at its taproom. Throughout the evening, $1 of every pint, growler or set of at least three tasters sold goes to the hosted organization. Representatives from the organization are invited onsite to talk about their work and raise awareness for their cause. The range of supported organizations is wide, with just a few examples including those that work to protect the environment, provide resources for children and women who have been abused, advocate for human rights, empower those living with mental illness or disabilities, feed and shelter the homeless, and care for animals.

One of the most popular Thank You Thursday events is “Baby Goats and Brews” with the Puget Sound Goat Rescue. The organization brings out several baby goats for guests to pet while they learn more about the animals and how they can support the rescue (while drinking beer). This year’s event will be held on Thursday, July 19 at the taproom, 5010 14th Ave NW, Seattle.

Sarah Klapstein of the Puget Sound Goat Rescue said, “Our annual Thank You Thursday event with Reuben’s Brews has become one of the fundraising highlights of our year. Not only do we raise much needed funds for the rescue and care of the more than 200 goats we save each year, it also supports our mission of educating people about goats and the need for our life saving work. We are so grateful to be a part of this amazing program!”

In addition to the Thank You Thursday program, Reuben’s Brews supports: the work of Gorilla FC to help build tiny houses through the Low Income Housing Initiative; the Ales for ALS program; the Pink Boots Society for women in the beer industry; and numerous nonprofit fundraisers with in-kind donations.

2018 Hop Idol Winners!

Alex Kuyper Wins Reuben’s Brews Second Annual Hop Idol Homebrew Contest

Competition triples in size in its second year; winning beer will be brewed for Pacific Northwest distribution

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SEATTLE, Wash. (March 7, 2018) – Reuben’s Brews has named the 2018 winner of its second annual “Hop Idol” Homebrew Contest: Alex Kuyper. Beating out 116 total entries, Kuyper’s “Dwayne IPA” took home the title. This hazy Northeast style IPA will now be brewed at Reuben’s Brews in Seattle and distributed in Pacific Northwest region.

“This year’s contest was fiercely competitive as our judging panel received amazing home brews from not only Washington and Oregon, but also from as far away as Alabama and Wisconsin,” said Adam Robbings, co-founder and brewmaster. “Alex’s winning creation has a fruit-forward nose with notes of sage, floral, jasmine, a juicy body and balanced bitterness. It will be fun to make this at the brewery alongside Alex and share it with the beer-loving community.”

Hop Idol is a Beer Judge Certification Program (BJCP) certified homebrew competition. All entries were blind tasted and scored against the BJCP style guidelines, focusing on hoppy styles. The judging panel included BJCP-certified beer judges, Reuben’s team members, some of Reuben’s wholesale customers and representatives from Reuben’s distributors.

In addition to brewing “Dwayne IPA” with the Reuben’s team at their brewery in Seattle’s Ballard neighborhood, Alex’s beer will be distributed throughout the Northwest and will be entered in the Washington Beer Awards Pro-Am competition as well as the Great American Beer Festival. The distributed brew will available on tap in the Reuben’s taproom and in bottles starting in May.

Second place honors went to Tim Mattran for his “Opposite Saisons”, and third place was taken by the overall winner, Alex Kuyper for his “Carl Double IPA.”

“It takes time, effort and commitment to brew beer and send it out for a contest like this, and we’d like to thank everyone who shared their brews with us,” said Robbings. “This annual contest goes back to how I got started in brewing and it is close to my heart. Homebrewers out there are doing great work and we hope this contest draws some attention to that.”

Bits and Bobs IPA

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"Bits and Bobs" is a British phrase which means bits and pieces, which highlights that this beer will be a different IPA every year - a rotating seasonal.  Every year we'll come out with a new recipe, taking everything we learned in the prior 12 months into account and building into a new brew.  Kind of using the "Bits and Bobs" we have around the brewery! It enables us to brew something different every year, to play with new hops and processes, and this exciting focus and energy is conveyed by the brightly colored cans!

2018 Bits and Bobs is a fruity IPA, with overripe fruit notes, and a juicy body. It's in the West Coast IPA style. For Bits and Bobs' inaugural release, we are taking some processes, malt and hop combinations that we first used during 2017.  We aren't using any caramel malt in this beer - we're relying on a predominantly Pale malt bill to provide balance and let the hops shine brightly, with only some Vienna malt providing balancing sweetness.  We are focusing the beer on Azacca, Strata, and Citra hops.  Strata, or X331 as it was originally known, we first used as part of the 3-Way collaboration with Fort George and Great Notion last year, and we immediately loved it. The soft tropical fruit notes from Strata and built upon by Azacca's tropical fruit and citrus, with Citra providing a backbone "punch."  From a process perspective, we are using some whirlpool techniques we first tried out in 2017 to extract more flavor from the hops but while minimizing bitterness.  The bitterness provides balance, but does not overpower.  It wraps up the sip to leave you wanting more.

2018 Bits and Bobs will be available from January to late April, when Summer IPA takes over our seasonal spot. We are excited to share this new beer with you, and we're looking forward to sharing many new IPAs with you as we play with the "Bits and Bobs" we have around the brewery in future years!

Cheers, and here's to a great 2018.

Adam

2018 Beer Release Calendar

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Is it already time to start thinking about 2018? Yep! Especially when it includes talking about a stellar lineup of beer that we have planned for the Pacific Northwest next year. Always wanting to brew a wide variety of beers for its fans, 2018 is shaping up to be no different. Favorites like the year-round Gose and seasonal Roasted Rye are still featured, with a few new brews in the works (more on that in January!). Highlights include:

  • Bits and Bobs. Spring will see a brand new beer enter the line up this year, and every year in fact! Bits and Bobs will be a rotating seasonal brew, a different beer every year, drawing upon the brewery's learnings from the prior 12 months. 2018 Bits and Bobs will feature a light, crisp malt profile, and will feature a hop that the brewery first experimented with in 2017. More to come in the next few weeks!
  • Imperial Release Series. This series has expanded to six beers, rotating every two months. This means a return to the lineup of the Imperial Rye IPA, one of our first ever IPAs and a much loved favorite. And the Imperial Oatmeal Stout makes a return this winter too!
  • Taproom Release Series. This series enables us to share a broader range of our line up of beers into distribution. A new beer every month will be released in draft (and sometimes package). Highlights include the 2017 Wine Enthusiast Top 25 brew Blimey That's Bitter! and 2018 Hop Idol beer (featuring the brewery's home brew competition winner). 

We're excited to share with you these beers as we say cheers to 2018!